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Advertising
Create an effective marketing campaign by advertising to specification writers, project architects, and decision makers. Design professional’s invaluable and highly sought after expertise is based on research they conduct primarily online. Specification of your product starts here.

Ron Blank & Associates, Inc. will help your company market your products and services. Put your product in front of more than 145,000 Design Professionals. With online and printed product advertising through RBA you have multiple ways of reaching your target audience: RBA newsletters, banner ads, RBA Updater and featured product listings.

Get started by calling 800-248-6364.
RBA Updater
The RBA Updater is a weekly periodical hand delivered to the top spec writers, architects, and engineers every week throughout the U.S. Every
year RBA visits thousands of Design Professionals through our Architectural Specification Program. This is the core program which has
ensured our client’s success since 1985. Through this program, our architectural specification representatives meet one-on-one with spec
writers and other lead design professionals at the largest A&E firms across the U.S. hand delivering the RBA Updater. Advertising your products through this specialized platform enables the decision makers to engage in an educational conversation with the RBA spec rep and knowledgably specify your product.
We personally walk through the RBA Updater with the Design Professional, quantifying the visibility of your ad. No other magazine or
publication offers this kind of personalization and time dedication to any advertisement. This gives you an edge over your competition while
building product and brand awareness.
Updater Schedule
A signed contract and artwork must be received no later than the fifteenth of the month preceding when the product advertisement is to
begin. All content must also be received no later than the fifteenth of the month preceding when the product advertisement is to begin. This
includes but is not limited to the following: company name, product description, product image, company logo, website and any contact
information you would like listed with your ad.
Your RBA Updater ad will be listed for either six months or one calendar year which will be specified in your contract per your requested pricing package. All advertisements are published on the first day of each month and remain in publication for the term established in the contract.
Updater Specifications
RBA Updater advertisement must be saved at 300 dpi using RGB color settings. Acceptable image file formats include gif, jpg, png or tif.
Single Updater ad size
Double Updater ad size  
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